TIP814: Formula One Group (FWONA): The Only Sports Franchise Worth Owning w/ Kyle Grieve & Shawn O'Malley

We Study Billionaires - The Investor’s Podcast Network1h 18mMay 14, 2026

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AI-Generated Summary

This episode of We Study Billionaires explores Formula One Group (FWONA), a subsidiary of Liberty Media, as a potential long-term investment. Hosts Sean O'Malley and Kyle Grieve analyze F1's unique business model—owning exclusive 100-year commercial rights to a global sport with 800 million fans, hosting only 24 races annually while generating billions in revenue and over 24% free cash flow margins. Despite its capital-light nature and 70% annual revenue growth since Liberty's 2017 acquisition, the hosts express caution due to F1's complex capital structure, $5 billion debt load, low insider ownership, and management compensation that relies heavily on non-GAAP metrics like OIBDA. They highlight F1's durable moats—exclusive contracts, brand loyalty, network effects, and high entry barriers—but also stress risks like geopolitical disruptions (e.g., canceled Middle East races), dependence on multi-year sponsorship and media deals, and the potential for future team renegotiations under the Concord Agreement. While the business has multiple growth levers—media rights renegotiations, Las Vegas expansion, F1 TV subscriber growth, and MotoGP integration—the hosts conclude that current valuation at $80/share is too high, with intrinsic value estimated at $113–155 depending on scenarios, requiring a 20% margin of safety to justify entry. They ultimately recommend watching from the sidelines until a market correction brings the price down to the $65–70 range.

Key Takeaways
1

F1 Group owns exclusive 100-year commercial rights to Formula One, generating massive revenue with minimal capital intensity and over 24% free cash flow margins.

2

Despite strong growth and durable moats, the current valuation at $80/share is too high; a 20% margin of safety would require a price below $65.

3

The business is highly dependent on multi-year contracts, geopolitical stability, and successful integration of the MotoGP acquisition.

4

Management compensation and low insider ownership are red flags, despite long-term vesting and performance-based incentives.

5

The most compelling growth levers are media rights renegotiations, F1 TV subscriber expansion, and calendar expansion to 25–26 races by 2030.

Chapters
0:00
10 min

The Unstoppable Franchise: F1's Billion-Dollar Moat

Imagine a company that owns the exclusive commercial rights to a sport with 800 million fans globally... for the next 86 years. That company is Formula One Group.

Highlight
10:00
10 min

Why Sports Teams Are Usually Bad Investments

The hosts contrast F1 with traditional sports franchises like the Boston Celtics and Madison Square Garden Sports, criticizing their high valuations based on revenue multiples (e.g., 13x revenue) and lack of cash flow generation. They argue that most North American sports teams are poor investments due to inflated prices and no real intrinsic value from future cash flows.

20:00
10 min

Decoding F1's Complex Capital Structure

The episode unpacks F1's history as a tracking stock (FWONA, FWANB, FWONK) and how Liberty Media cleaned up the structure in 2025, now offering direct ownership of F1 Group and MotoGP. The hosts express mixed feelings about tracking stocks, acknowledging their utility for transparency but criticizing the complexity they introduce.

30:00
10 min

How F1 Makes Money: Three Pillars of Revenue

Anytime F1 is broadcasted on TV or some other content platform, they're simply just getting a cut. This includes literally everything.

Highlight
40:00
10 min

F1's Moats: Why It’s Nearly Impossible to Compete

If oil money was not enough to disrupt the PGA long-term, then I can't really fathom who could afford to do so, right?

Highlight
High-Impact Quotes
The key to investing is not assessing how much an industry is going to affect society or how much it will grow, but rather determining the competitive advantage of any given company and above all, the durability of that advantage.
Warren Buffett80:55
Viral: 95.0
Imagine a company that owns the exclusive commercial rights to a sport with 800 million fans globally... for the next 86 years. That company is Formula One Group.
Sean O'Malley0:02
Viral: 90.0
The business, I think gets really, really interesting when it gets below $70. But again, it's currently at $80.
Kyle Greve77:34
Viral: 88.0
Speakers

Hosts

Sean O'MalleyKyle Greve
Topics Discussed
Formula One Business Model95%Valuation and Intrinsic Value93%Competitive Moats and Barriers to Entry92%Sports Franchise Valuation90%Media Rights and Content Monetization88%Capital Structure and Debt85%Management Incentives and Alignment80%Geopolitical Risks in Global Sports75%
People & Brands

Formula One Group

organization

120xPositive

Liberty Media

organization

45xPositive

MotoGP

organization

25xPositive

John Malone

person

15xPositive

Concord Agreement

other

12xNeutral

F1 TV

product

12xPositive

Drive to Survive

media

10xPositive

Netflix

organization

10xPositive

Federation Internationale de l'Automobile

organization

8xNeutral

Derek Chang

person

8xNeutral

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