Ladies, It’s Time to Clean Up Your Social Media if You Want To Succeed in Rush

In this episode of *Dirty Rush*, host Daisy Kent interviews Abby Skye, known as 'Bid Bible,' a sorority rush expert who helps college women optimize their social media presence ahead of recruitment. Abby shares her personal journey of being dropped from her top sorority choices during her first rush, which led her to realize the critical role social media plays in the process. She emphasizes that recruiters evaluate candidates not just during brief in-person interactions, but also by scrolling through their Instagram and TikTok profiles. Abby advises girls to document their lives over the summer—capturing hobbies, friendships, and unique interests—to build a relatable yet standout personal brand. She discusses controversial topics like bikini photos (suggesting a 'one in three' rule based on school culture), avoiding posts with multiple male friends, unfollowing political or pop culture figures, and maintaining a balanced follower-to-following ratio. The conversation reveals how deeply social media now influences real-world opportunities, even in traditional college rituals like sorority rush. Daisy reflects on how this shift mirrors broader societal trends where digital presence shapes perception and access.