AM Show Hr 3 | Texas Tech’s Big Moment: AI, Athletics, and Academic Reset

The Michael Berry Show33mApril 15, 2026

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AI-Generated Summary

This episode of The Michael Berry Show features Texas Tech University Chancellor Brandon Creighton, a former Texas state senator, discussing the institution's remarkable transformation and momentum across academics, athletics, and innovation. Creighton highlights Texas Tech's groundbreaking partnership with NVIDIA, granting the university exclusive access to advanced AI chips—making it the only non-military institution with the world’s fastest hyper-performance hardware. He emphasizes the university’s strategic pivot toward academic rigor, integrity, and workforce relevance, including the phase-out of programs centered on sexual orientation and gender identity, aligning with state legislation. The episode underscores Texas Tech’s rising national profile, driven by record-breaking donations from alumni like Gary Peterson, Cody Campbell, and John Sellers, as well as high-achieving programs in law, veterinary medicine, nursing, and agriculture. Creighton also champions the university’s expanding online education platform and its deep community impact through agricultural research and rural healthcare initiatives. The conversation reflects a broader narrative of Texas Tech reclaiming its identity as a values-driven, high-impact institution in a rapidly evolving higher education landscape.

Key Takeaways
1

Texas Tech has secured exclusive access to NVIDIA’s GB300 AI chips, making it the only non-military university with the world’s fastest hyper-performance computing hardware.

2

The university is phasing out academic programs centered on sexual orientation and gender identity, aligning with state legislation and focusing on workforce-relevant, rigorous curricula.

3

Record-breaking donations from alumni like Gary Peterson, Cody Campbell, and John Sellers are fueling athletic success and academic innovation.

4

Texas Tech’s law, veterinary, and nursing schools are nationally ranked, with top bar passage rates and national championship wins in legal competitions.

5

The university’s online education platform is a top-tier program, offering self-guided high school and adult learning options that serve working tradespeople and non-traditional students.

…and 3 more takeaways available in PodZeus

Chapters
0:00
7 min

The Rise of Texas Tech: From Obscurity to National Powerhouse

Texas Tech has been on an upward trajectory, I think, faster than any university that I can think of.

Highlight
6:40
7 min

NVIDIA Partnership and the Future of AI at Texas Tech

We can hold a percentage of that capacity internal for our own research, and we can generate revenue by bringing in companies that we choose to do business with.

Highlight
13:20
7 min

Academic Reset: Curriculum, DEI, and the Return to Academic Integrity

Every course we offer is rigorous, it's relevant, it's directly tied to preparing students for a 21st century workforce.

Highlight
20:00
7 min

Athletics, NIL, and the Ripple Effect on University Identity

The conversation explores how Texas Tech’s athletic success—driven by NIL deals and top-tier recruiting—has boosted enrollment, fundraising, and public perception. Creighton defends the role of college sports in student development and national visibility.

26:40
7 min

Texas Tech’s Academic Excellence: Law, Veterinary, and Health Sciences

Texas Tech was number 13 in the nation [for bar passage rates]. So just an exceptional law school.

Highlight
High-Impact Quotes
The private sector does not want to be dragged into left-wing, highly political, goofy, weird, perverted causes.
Michael Berry7:39
Viral: 92.0
We can hold a percentage of that capacity internal for our own research, and we can generate revenue by bringing in companies that we choose to do business with.
Brandon Creighton7:14
Viral: 90.0
Every course we offer is rigorous, it's relevant, it's directly tied to preparing students for a 21st century workforce.
Brandon Creighton11:07
Viral: 88.0
Speakers

Host

Michael Berry

Guest

Brandon Creighton
Topics Discussed
University Transformation95%AI and Technology in Higher Education90%Academic Integrity and Curriculum Reform88%Athletics and NIL85%Private Sector Partnerships82%University Fundraising and Alumni Engagement80%Online Education and Lifelong Learning78%Agricultural Sciences and Rural Innovation75%
People & Brands

Texas Tech University

organization

28xPositive

Michael Berry

person

15xPositive

Brandon Creighton

person

12xPositive

NVIDIA

organization

8xPositive

Mark Lanier

person

7xPositive

Gary Peterson

person

6xPositive

Lubbock

place

6xPositive

John Sellers

person

5xPositive

Cody Campbell

person

5xPositive

GB300

product

4xPositive

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