Anchored with Liz Ponder (#231)

In this powerful episode of The CUInsight Experience, host Randy Smith and co-host Jill Nowacki welcome Liz Ponder, CEO of SRP Federal Credit Union, to discuss the concept of a personal leadership compass—those core values and principles that guide decisions, especially in times of uncertainty. Liz shares how her upbringing on a farm instilled deep values of empathy, service, and community, which continue to anchor her leadership today. She emphasizes that leadership isn't about speed or titles, but about connection, clarity, and intentional communication. Her journey from a teller to CEO highlights the importance of empowering people at every level, fostering psychological safety, and creating a culture where everyone feels seen and valued. Liz also discusses her intentional shift in language—from 'employees' to 'ambassadors'—to reflect a deeper sense of purpose and belonging. She shares practical wisdom on staying grounded, the importance of asking 'why' to uncover authentic purpose, and her vision for the future through the new Women in Leadership Leading (W.E.L.) program, which aims to develop the next generation of diverse leaders. The conversation is a masterclass in leading with integrity, humility, and impact. Key takeaways include: leadership is not defined by title but by action and purpose; clarity and connection are more important than speed; psychological safety must be cultivated from the top down; language shapes culture—using terms like 'ambassador' reinforces shared purpose; and investing in others, especially underrepresented leaders, is essential for long-term movement growth. Liz’s story is a testament to the power of staying true to one’s roots while evolving with intention. The episode closes with a heartfelt reflection on the responsibility leaders have to help others find their own compass and to build a more inclusive, values-driven credit union industry.