#548: LONG: Where are they now - Amanda Sutherland
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In this heartfelt episode of *Strategy with Sally*, host Sally Sparks Cousins reconnects with Amanda Sutherland, a former member of her early entrepreneurial community, for a 'Where Are They Now?' feature. Amanda shares her remarkable journey from a struggling virtual assistant navigating tech overwhelm to a multifaceted creative entrepreneur thriving in Tasmania. She now serves business associations with backend operations, runs a festive 'Christmas elf' video business, mentors female entrepreneurs over 50, and is actively pursuing her passion for acting, art, and performance through university studies. The episode highlights her transformation from self-doubt to unapologetic self-expression, fueled by the supportive community of the 'Sparkle World.' Sally celebrates Amanda’s growth with a special award for her festive spirit, which symbolizes her broader embrace of creativity and authenticity. The conversation underscores the long-term ripple effects of community, mentorship, and personal reinvention in entrepreneurship.
Community and mentorship are powerful catalysts for personal and professional transformation.
Embracing creativity and authenticity can lead to unexpected career paths and fulfillment.
Tech overwhelm is a common barrier for experienced entrepreneurs—hands-on support makes a critical difference.
Reconnecting with past allies strengthens both personal confidence and business networks.
Automation tools like OmniSAM can empower non-technical entrepreneurs to scale efficiently.
…and 3 more takeaways available in PodZeus
Sponsor Intro: OmniSAM & GSD Workshop
Sally promotes OmniSAM with a 30-day free trial and an invitation to the upcoming GSD workshop, emphasizing hands-on automation training for coaches, consultants, and course creators.
Welcome & Introduction to Amanda Sutherland
Sally welcomes Amanda Sutherland, highlighting her journey from a Facebook-deleted account to a thriving creative entrepreneur, and sets the stage for a reflective conversation about growth and reinvention.
Amanda’s Current Work & Creative Evolution
“I've finally got to a point where I'm embracing my inner creative and I think that has started right back then with the, yeah, you know me.”
The Sparkle World’s Impact & Early Community Bonds
“When you're working on your own business, on your own, it can be very isolating, very intimidating. But just having that space just to go and hang with people.”
Celebration, Awards & Closing Reflections
“Life's too short to give a shit what people think and you definitely just show up so, so proud.”
“Life's too short to give a shit what people think and you definitely just show up so, so proud.”
“I've finally got to a point where I'm embracing my inner creative and I think that has started right back then with the, yeah, you know me.”
“When you're working on your own business, on your own, it can be very isolating, very intimidating. But just having that space just to go and hang with people.”
Host
Guest
Amanda Sutherland
person
Sally Sparks Cousins
person
Sparkle World
other
OmniSAM
product
Tasmania
place
Ash
person
organization
Great Ocean Road
place
Lucia
person
Queen
other
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